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Solid Innovation's Distribution
Solutions Enable Landmark Novelties to Grow its Business
Landmark credits Solid Innovation's store profiling data
as essential to company's expansion
Chicago, Ill. -- October 13, 2003 -- Solid
Innovation, a leading provider of mobile route accounting
solutions to the DSD (direct store distribution) wholesale
distribution industry, today announced at the NACS Show 2003
that its largest customer, Landmark
Novelties, has added Speedway SuperAmerica's Illinois
and Wisconsin stores to its growing network of valued clients
using Solid Innovation technologies. The addition of Speedway
SuperAmerica is the latest in a string of new business wins
for Solid Innovation customers.
Greg Gartner, Champion of Continuous Improvement for Landmark
Novelties, credits Solid Innovation's ability to provide visibility
into every aspect of the distribution business as one fundamental
reason that Landmark has grown so rapidly. "We are pleased
that Speedway SuperAmerica has selected Landmark to supply
their specialty merchandise. By employing Solid Innovation
solutions we were able to customize a product mix for Speedway
SuperAmerica that will expand their in-store sales."
Gartner also points out that, "Solid Innovation has helped
us improve our service to our existing accounts. By generating
invoices more accurately and quickly, we have reduced our
accounts receivable from 70 to 17 days, which has had a positive
impact on our bottom line."
Established in 1999, Landmark Novelties is a rapidly growing
distributor of specialty merchandise, with annual sales in
excess of $12 million. Landmark's broad variety of product
offerings and a reliance on Solid Innovation distribution
solutions for customized management information is enabling
the distribution company to outpace their competition. Landmark
is using Solid Innovation's Mobile Sales route solution with
its handheld PDA technology in the field to manage invoicing
and inventory transactions. In addition, Landmark incorporates
management information from Solid Innovation accounting solutions,
enabling the distribution company to acquire new customers
such as Speedway SuperAmerica and better service existing
accounts. Solid Innovation Founder and President, Craig Fisher,
said, "We are delighted that Solid Innovation has enabled
Landmark to expand its customer base to include Speedway SuperAmerica.
We are focused on delivering innovative tools, like Si Mobile
Sales, that decrease accounts receivable times, increase sales
delivery efficiency, and contribute to the bottom line for
distributors." He continued, "Solid Innovation offers
robust technologies that enable distributors to move from
manual to automated processes, speeding route sales calls
by as much as 60 percent and generating a ROI in as little
as three months."
About Landmark Novelties, Inc.
Landmark
Novelties, Inc. is specialty merchandise wholesale
supplier to convenience stores and specialty retailers. Established
in 1999, Landmark has expanded rapidly and now markets to
over 1,700 retail outlets. The company will gross over $12
million in 2003 and expects to grow by 30% in 2004. Landmark
is owned by seven senior executives who control day-to-day
operations.
About Speedway SuperAmerica, LLC
Speedway
SuperAmerica, LLC, is a gasoline-convenience store
company with headquarters in Enon, Ohio. The parent company
of Speedway SuperAmerica LLC, is Marathon Ashland Petroleum
LLC, which is 62% owned by Marathon Oil Company and 38% owned
by Ashland Inc. Speedway SuperAmerica has a large concentration
of stores through out the Midwest. The company's strategy
is to expand and improve facilities predominately within this
marketing area.
About Solid Innovation, Inc.
Solid
Innovation, Inc. is at the forefront of DSD Route
Accounting solutions for the supply chain distribution industry,
including candy, tobacco, food service, and convenience store
supply. Since 1986, Solid Innovation has combined its industry
and product expertise to innovate and deliver high quality
mobile route accounting solutions to small and medium sized
distributors. In 1999, Solid Innovation introduced Si Route
Accounting, its 3rd generation mobile solution, formerly known
as PalmX Route Salesman, specifically designed to speed route
sales staff through their workday while providing accurate
pricing, transaction, and inventory control. For more information,
visit www.solid-innovation.com
or call (888) 667-3769.
# # #
Media Contact
Carla Krajewski
Demaree Public Relations
(603) 428-4411
ckrajewski@demaree-pr.com
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